Create once,
reuse endlessly

Everything you need to scale yourself and your team to work faster and smarter, not harder.

Start at 80% on repetitive writing tasks

Transform your content into tweets, PRDs, proposals, summaries, and more.

Output in your voice, tone, and style

Spiral will create outputs in the voice and style that you train it on.

Share with your team and maximize quality

Once you build a Spiral, share it publicly—or just with your team.

How It Works

Making a Spiral takes two minutes. Once it’s built, you can share, edit, and run it as many times as you want.

Pick your input and output formats

Like turning blogs into tweets or podcasts into show notes

Spiral works with any format—turn podcasts into threads, blogs into newsletters, videos into social posts and more

Next, Show us examples of what you want to create

This is how Spiral learns your unique style

This is where the magic happens—Spiral studies your examples to perfectly match your style, structure, and tone. The more examples you share, the better your results will be.

Generate and refine

Create endless variations until it's exactly right

Run this Spiral

Share with your team.
Automatically set the bar for quality and style.

Build Your Own Spiral

See what others in the community are making.

Dan uses Spiral to generate tweets from each podcast he records.

Run this Spiral

Brandon uses Spiral to craft consulting proposals from his notes.

Run this Spiral

Keshav built a Spiral to generate cover image ideas for essays.

Run this Spiral

Meghna uses Spiral to write introductions to essays.

Run this Spiral

What People Are Saying

Ali Abdaal

YouTuber, Ali Abdaal

Spiral is awesome! It drastically speeds up the time it takes to convert videos, voice notes, and podcasts into first drafts of written content. Can't wait to incorporate more of this into our workflows.

Ben Tossell

Founder, Ben's Bites

Every other content repurposing tool I’ve tested has lacked that certain something which doesn’t hit the mark. Spiral hits the mark and more, the outputs don’t feel stuffy and AI-generated. It’s a go-to tool for our repurposing.

Sam Koppelman

Publisher, Hunterbrook Media

Spiral has been a huge asset in our post production process. By inputting our transcripts, we receive a customized output tailored specifically for our show notes. This gives us a strong foundation to build upon, streamlining the entire process. When we get an especially great output, we can further train the model to produce more outcomes like that, so the more you use it, the better it gets.

Lenny Rachitsky

Founder, Lenny’s Newsletter

Spiral handles the enervating parts of writing—the redundant processes, the mind-numbing copying and pasting, the banging your head against the wall thinking HOW AM I DOING THIS AGAIN—and lets you focus on the parts of the creative process that still energize.